Jordan To Be NBA 2K11 Cover Boy

Friday, May 28, 2010


Michael JordanRick
Will Michael Jordan's latest comeback be in "NBA

While rumors pegged LeBron
, Derrick
and even Tyreke
as favorites to appear on the cover of "NBA 2K11," multiple
sources have told ESPN that the company has gone in a completely
different direction, signing basketball legend Michael
as its new spokesman.

This will be the first time that a former player will appear on the
front of the box for 2K, and with Jordan taking over majority ownership
of the Charlotte Bobcats, it will also be the first time that a team
owner will endorse the popular franchise.

But the real
question is, what value -- beyond obvious name and iconic image
recognition -- will Jordan bring to the game? In the era of Kobe and
King James, are gamers still yearning to "Be Like Mike"?


designers at 2K must think so. In addition to acting as cover model for
"NBA 2K11," the speculation is that Jordan will also be digitized into a
playable character. This means gamers will become the virtual MJ in
hopes of reliving some of his trademark moments.

more. I've even heard whispers that 2K has been in negotiations with
several players (both teammates and opponents) from the Jordan era to
appear in "2K11" to help gamers and history buffs accurately recreate
the heated competition between the classic Bulls and rivals like the
Celtics, Knicks and Cavaliers. But since 2K needs to ink all former
players to individual contracts, it's still up in the air whom the
company will be able to sign in time to appear in the game.

if this means we finally get a virtual Craig
to shoot over as we relive Jordan's famous jumper that doomed
the Cavs, or maybe even a cyber Larry Bird describing MJ's game as "God
disguised as Michael Jordan" after Jordan dropped 63 against the
Celtics, then I'm all for it.

Hopefully more will be made
clear once 2K Sports officially unveils the game to the media during the
E3 video game convention in June.




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